The FMCG (fast-moving consumer goods) retail market grew by 5.5% in 2025. Trade Magazin has published its annual retail ranking, which continues to be led by Lidl.
The German retailer generated revenues of just over HUF 1,800 billion (nearly EUR 4.8 billion) last year through its 220 (+6) stores and approximately 8,650 employees. Lidl’s revenue increased by 12%.
Austria’s SPAR chain increased its revenue by around 6% to HUF 1,185 billion (EUR 3.1 billion). SPAR currently operates approximately 650 stores nationwide and employs 16,200 people.
Thanks to a merger, the Hungarian CBA chain moved up to third place, generating revenue of HUF 910 billion (EUR 2.4 billion) through well over 2,500 stores. Tesco, with 200 hypermarkets and supermarkets, reported revenue just below HUF 910 billion (EUR 2.4 billion) and slipped to fourth place.
It was followed by the Hungarian Coop chain with HUF 885 billion in revenue, operating 3,450 stores primarily in rural areas, as well as the two German discount retailers Penny (HUF 680 billion – EUR 1.8 billion) and Aldi (HUF 645 billion – EUR 1.7 billion).